Article marketing is known to be the most effective and result yielding way to market your business online.
It not only helps you promote your product/service but is also an amazing way to get quality backlinks to your site. In fact, creating a whole SEO strategy has never been easier! When you attempt to perform article marketing, however, you should consider a few things. There is a set order of steps that you will want to use to get the best results possible. There are a few basic mistakes that many folks new to online marketing make that prevent their articles from making the best impact and creating a successful campaign. The axiom that people learn from mistakes is true, but if you do some research beforehand you will be able to avoid many mistakes article marketers make from the start. This article will outline some common article marketing errors that you’d do well to pass up.
Article marketing is a wonderful approach that can help your business to grow steadily while providing you with quality, targeted web traffic. But the engine of your article marketing campaign is your batch of articles. If they are not well-written and informative, this method will backfire. The number one error that many marketers make is tendering their articles to a directory before they have been proofread. Proof-reading is an essential step in your article marketing process. Allowing poor grammar and bad spelling to be seen in your otherwise well-written articles will reflect badly on your marketing campaign. The article becomes awkward to read, which leaves little to admire about the author. So by skimping on this one step, your image can take a big hit. So your goal prior to posting your articles should be to thoroughly read them from start to finish, and correct all errors as you encounter them. Although it may seem like a daunting task, you should be able to easily proof-read an article of around 500 words in about five minutes. Another good tip is to sleep over your article and proof read it the next day, as this will let you read it with a fresh mind and you won’t make any obvious mistakes.
The key to successful article marketing automation is wide distribution. For example, if write and publish an article for the keyword phrase: “MLM recruiting secrets” – the key to getting it ranked is to use automation tools to get lots of ip-diverse anchor-text backlinks. The more the merrier. Backlinks are what cause web pages and blog posts to rank.
As an article marketer, do not make the error of leaving these articles off of your company’s website. There are quite a few article marketers that are spreading false rumors about “duplicate content” penalties that result from publishing your articles on your website. Your visitors should matter to you more than any other thing, and that should be your focus. Article writing is the most effective way of satisfying the search engines, which are looking for the best content on websites to deliver to their customers. Your visitors will appreciate this too, because they will have access to a group of relevant articles in one place.
Just remember, to get the ball rolling, you only need to get one article published and you could be on your way. In order to achieve a high volume of sales, keep trying to use keywords and develop a portfolio of top notch articles to provide you with the exposure that you need.